Deep Blue Apartments Ltd appoints Steve Thorne as Managing Director – Flying Butler© Brand

28th October 2014: London

Ambitious growth plans attract one of the industry’s best-known and experienced professionals

Deep Blue Apartments Ltd is delighted to announce that Steve Thorne will be joining the company immediately to drive ambitious plans to grow the company’s own portfolio.

Steve joins the company having been part of The Ascott Ltd success story as Regional Director (The Ascott Ltd is the world’s largest serviced apartment operator), and more recently at Jumeirah Hotels and Resorts, as Director of Sales and Marketing. Steve has also enjoyed successful spells with Oakwood Worldwide, City Apartments Ltd and Staybridge Suites, making him one of the world’s most experienced senior professionals in the sector.

Steve will be tasked with delivering a well-funded, growth strategy via the company’s Flying Butler© brand. He comments enthusiastically, “I am thrilled to become part of the Deep Blue story. As one of the more mature operators, the combination of stability and experience together with exciting expansion plans is very attractive to me. I’m looking forward to bringing my experience and knowledge to help take the company to the next stage”

Deep Blue Chairman, Steve Brenman is equally positive. “We are delighted that Steve has chosen to join us at this very exciting stage of our evolution. Our Flying Butler© brand has been very successfully launched as ‘the next best thing to home,’ and we are now looking to capitalise on that momentum. It’s a statement of our intent that a professional of Steve’s calibre sees the potential and I’m looking forward to supporting him and the team to achieve our goals”

About Deep Blue

Deep Blue Apartments Ltd is a leading provider of high quality serviced apartments in the UK. It is a privately held company and a founding member of the Association of Serviced Apartment Providers (ASAP). Located in the South East with offices in Hammersmith, the company was established in 1999 to provide high quality serviced apartments in the Thames Valley and London. It now offers apartments throughout the UK via its Flying Butler© brand and its network of partner properties.

source: press release
Flying Butler and deep Blue apartments appoints Steve Thorne